Will Joseph Cook announces details of his forthcoming EP, NOVELLA

""PUNCHIN" is this flirty bop about being most attracted to each other’s less conventional traits. In England, if someone is ‘punchin’ they’re dating someone who others might consider to be out of their league. I wrote the song around a little play on words - even though I’m punchin, I must hit a little different," says Cook.

"There’s a line in the song that says “your daddy don’t like me or my guitar” and that pretty much inspired the whole music video. Saying you’re an independent musician can easily translate to “I don’t have a real job or a degree” which some people take issue with," he continues. "The video is me going on a road trip/trial of masculinity with my girlfriend’s uptight dad. Why does he hate me so bad? What’s his beef with being a lil guitar singing person? When will we embrace our differences and accept one another’s individuality?”

‘PUNCHIN’’ is the latest in a string of releases, following on from his recent singles, "FEARLESS IS THE FLAME" and "MF BASSLINE". NOVELLA follows his 2022 album, Every Single Thing.