New Order to launch new Manchester music festival and conference Beyond The Music at SXSW show

New Order will headline the SXSW show that takes place on 13 March as they're the festival's first artist ambassadors to be announced. The Beyond The Music SXSW show will also feature appearances from The Orielles and Loose Articles.

We're excited to be part of the @gobeyondmcr launch at @sxsw with @TheOrielles and @_LooseArticles at @acllive.

Beyond the Music is a new global music conference and festival taking place in Manchester, UK on 11-14 October 2023

Find out more here: https://t.co/dctFZd4XB7 pic.twitter.com/5jZwHwLQhx

— New Order (@neworder) February 6, 2023

The first edition of Beyond The Music festival and conference is due to take place across multiple venues in Manchester in October, and according to a press release, it's set up as a "co-operative - the first festival and conference to have integrated decision-making structure to create actions, and exist as more than just a talking shop. By participating in Beyond the Music, everyone will have a stake and a say."

Beyond The Music founder Oli Wilson says: "It’s a pivotal time in the history of the music industry and for Manchester, so it’s only right the two are coming together again to decide what the future is going to look like.

"Building on our civic traditions of innovation and cooperation we are creating a forum for the music industry to shape its future in the new cultural economy, and delivering a new music festival that will realign Manchester as the global capital of music.

"Whether it has been with technology or creating new business models within the industry, from the very beginning of their career, New Order have always led the curve. Now in 2023 we are proud to have New Order as our first artists ambassadors, as they embody the spirit of Manchester and share the same commitment to innovation as Beyond The Music."

New Order add, "We're supporting Beyond The Music to help change and innovation in the music industry, particularly in mental health which is something close to our hearts. Manchester is a place where this can happen, our home and the city of revolution, and we're looking forward to the launch of Beyond The Music with a live show at SXSW and being a part of this positive movement for the music industry."