The Very Best unveil pixel-bead visuals for "Let Go"
Swedish/Malawian pop collective The Very Best have unveiled their quirky visuals for new single "Let Go".
The track is taken from upcoming LP Makes A King, and arrives poised to soundtrack summers across the globe - this is humongous, sun-speckled noise. The band's Johan Hugo explains the video:
"Our friend Pappas Parlor is an amazing pixel bead artist from Sweden, We talked to him about doing an old school 8-Bit game type video with all the characters and landscape being made out of pixel beads and giving the impression of stop motion filming. The idea to have one level in Malawi where we run from street dogs and fight off Monsantos GMO monster maize plants, and one level in Sweden where we run from a fox and our enemies are the far right-wing political party. The whole thing was a collaboration between Pappas Parlor and The Very Best, we tried to come up with funny things that could happen in the video as well as addressing some of our more serious concerns. We also made characters of Chris Baio (Vampire Weekend) and Freddie Cowan (The Vaccines) so they could have a little cameo at the end."
Makes A King is set to be released 6 April via Moshi Moshi.
Watch the visuals for "Let Go" below.
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