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Rainbow kitten surprise hide still

Rainbow Kitten Surprise unveil moving mini-doc/music video for latest single "Hide"

04 April 2018, 11:20 | Written by Laurence Day

North Carolina quintet Rainbow Kitten Surprise have unveiled the visuals for latest single "Hide".

The six-and-a-half minute clip is directed by Kyle Thrash and focuses on the lives four drag queens in New Orleans. The video mirrors the themes of the song itself, which was written just before frontman Sam Melo came out to his bandmates.

"In the summer of 2015, I had simply stopped writing," Melo on Instagram. "I’d always been pretty prolific, but, without that outlet, an unfamiliar feeling began to register with me. Digging for a couple days, I came to recognize that I was attracted to someone. It’s a guy. 'Oh shit...I’m gay.' I was so emotional because it was so taboo growing up in the Dominican Republic, a real man’s man kind of place. The few out kids I knew all got beat up for being gay. Somehow I recognized early on, that whatever I was, I was like them. All of those thoughts rushed back to me when I discovered this attraction, and the first words I wrote in weeks were 'I got some radio wires soldered to my heart; you’re the only thing that’s coming in.' That single line would grow into 'Hide'."

"I exploded and cried," Melo continues. "Three days of, 'what is happening?!' The waves of emotion were intense for me and I was really nervous to tell the band. At our next practice, I came out to them. Their response? 'You're a dance major who wears a pea coat, dress shoes, and smokes Djarum Blacks. We know, it’s cool.' Despite the anti-climactic reaction, they were the reason this song came to life in the studio nearly two years later. No longer hidden, this video is a celebration of that process - reconciling who and what you love with the people you love."

The band's upcoming major label debut, How To: Friend, Love, Freefall, is out via Atlantic/Elektra on 6 April.

Read Straight Outta North Carolina, our new Longread interview with Rainbow Kitten Surprise.
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