"Too Bad" and "Cursed" are the third and fourth tasters of King Princess' second album, following March's "For My Friends" and January's Fousheé collaboration "Little Bother", and is teamed with a double video directed by Quinn Wilson.

Hold On Baby will follow King Princess' 2019 debut album Cheap Queen, and was produced with Mark Ronson, Ethan Gruska, Aaron and Bryce Dessner, Dave Hamelin, Shawn Everett and Tobias Jesso Jr.

In a manifesto about the new record shared earlier this month, King Princess wrote that "Hold On Baby is a search for a new heartbreak. It's a love letter to my girlfriend. It's a firm read of myself. And it's a reminder of the totems in my life that give me hope."

King Princess added, "I want this album to give us all some strength in accepting ourselves as chaotic as we can be. It's not easy being alive and I feel indebted to you all for providing me air to breathe in this insane world. That's what King Princess has always been about at its core; making a home for us to feel safe and weird and messy and imperfect. You are not alone in your feelings."