Kanye West's Yeezy Gap launches video game for Engineered by Balenciaga collection
As well as announcing the in-store launch for his Yeezy Gap collaboration, Kanye West has launched a mobile video game for the Yeezy Gap Engineered by Balenciaga collection.
It's been announced that Ye's Yeezy Gap collaboration will be available to purchase physically for the first time at Gap's New York Times Square flagship store, and a selection of the Yeezy Gap Engineered by Balenciaga collection will also be available.
To mark the physical launch, Kanye West's Yeezy Gap has launched an Engineered by Balenciaga mobile-only video game, which allows users to create a character and choose their Yeezy Gap Engineered by Balenciaga outfit before being made to catch doves while ascending, with each dove pushing the video game character further in the air and achieving a higher score.
THIS YEEZY GAP BALENCIAGA VIDEO GAME JUST BEFORE YOU BUY MERCH IS AMAZING #YeezyGap #YZYBALENCIAGA pic.twitter.com/n0PgqlUeih
— lifeofderek (@derek_jpeg) July 21, 2022
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