
Hana Vu shares second album preview, "Hammer"
Los-Angeles based Hana Vu has shared "Hammer" as the second single to be taken from her forthcoming new album, Romanticism.
Following the lead single “Care", the brand new single, “Hammer” sees Vu tap into her spirituality.
“I do plead with the world, or the universe, in writing,” Vu says of her writing process. “My writing of songs is where I feel inclined to ask questions and look for answers within myself. ‘Hammer’ is one of the first songs I wrote for this record. It’s one of those songs you write to yourself amidst existential crisis. Maybe that’s what all songs are.”
The song’s accompanying video, directed by Henry Kaplan, sees Vu moving through a series of seemingly infinite loops. The moments build to a crisis and ultimately: release. With camera direction partially inspired by a scene from the 1974 film The Conversation, the video doesn't just repeat the same shot, but rather plays around with different start and end times, creating a feeling of jumping around within this repeated reality.
“‘Hammer’ does the thing that I love most about Hana's music: it expresses something primal, almost indescribable, about what it's like to be alive," Kaplan explains. "I wanted the video to somehow tap into that anxious, existential energy. I thought about what it's like when you're going through something, when every moment seems to loop endlessly in your brain until you manage to somehow find release. This innocent ‘thought’ led to Hana doing 50+ takes of herself running up to her jilted Scorpio ex’s door.”
Romanticism is set for release 3 May via Ghostly International, and is available to pre-order.
- Ani Glass shares new single "Phantasmagoria" from upcoming second album
- Campbell King presents new single, "My Mates"
- Paul Weller joins forces with Robert Plant on "Clive's Song"
- Loreen signs to Polydor France and shares new single, "Echoes"
- BIG SPECIAL unveil surprise new album, NATIONAL AVERAGE
- A. G. Cook announces songwriting workshop with School of Song
- Boko Yout unveils debut album GUSTO, driven by semi-fictional character
Get the Best Fit take on the week in music direct to your inbox every Friday

Lorde
Virgin

OSKA
Refined Believer

Tropical F*ck Storm
Fairyland Codex
