Watch: Intertwine – “So What”
Norway’s Intertwine reveal their new video for “So What”, presenting director Johanne Helgeland’s profound visual portrait of growing up. It’s a piercing and engaging journey symbolised by a young boy wandering through woodland.
Vice (empty bottles), sloth (an old couch), death (broken egg, dead bird), and even a touch of lust (mysterious woman’s dress found in a lake) rear their heads amongst the images. All of this, of course, would be an unflatteringly heady affair were it not for the equally thematic ambitions of the track itself.
From the outset, the mood of a song entitled “So What” might imply a general disregard for one’s ever-changing reality – be those changes through maturity, tragedy, or both. However, it’s that very sentiment which gives both the song and its video a very accomplished sense of profundity. Sterling stuff.
- Adult Leisure announce forthcoming debut album, The Things You Don't Know Yet
- Ashnikko shares horsegiirL remix of "Itty Bitty"
- Softcult return with new track, "Pill to Swallow"
- PinkPantheress explores a transatlantic love affair on "Stateside"
- Kali Uchis presents new single, "ILYSMIH"
- Zara Larsson returns with new single, "Pretty Ugly"
- Sasha Keable releases new track, "Act Right"
Get the Best Fit take on the week in music direct to your inbox every Friday

Prima Queen
The Prize

Femi Kuti
Journey Through Life

Sunflower Bean
Mortal Primetime
