Rich Aucoin breaks down "Walls" with the help of music video icons
Rich Aucoin pays loving homage to the MTV era with his latest labour of love "Walls".
Rich Aucoin loves a concept. From albums that sync to films, to music videos taking in classic movies, Aucoin's hyperactive brain puts seems to take all the influences of his life and produces something uniquely his. The video for latest single "Walls" is no exception.
Where 2011's video for "It" saw Aucoin revisit classic movie scenes, the video for "Walls" presents a loving homage to the heyday of the times when MTV really was for music videos rather than reality programmes.
Queen, Nirvana, Beyonce, The Beastie Boys, MC Hammer, OK Go, Prince and even Aha's classic "Take On Me" get the full Aucoin treatment. As the track continues, the videos, and "walls" break down and cross-polinate: Beyonce's "Single Ladies" hit OK Go's treadmills, while MC Hammer and Jamiroquai join the classic "Bohemian Rhapsody" chorus. As with so much of Aucoin's work, its lovingly crafted, community focused, political and a celebration of the good that can happen when people work together in the face of adversity.
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