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Holland Press FYN

Holland delivers a twisted pop threat on “Forget Your Name”

14 February 2017, 12:23 | Written by Pip Williams

Under the influences of Amy Winehouse and Rihanna, Holland is an Amsterdam-born artist making dark pop in the vein of Lorde and Banks.

“Forget Your Name” is a relatively simple song, with strands of multi-layered vocals twining together over ominous electronics. Her Facebook page states that she “has never shied away from hard-hitting beats and industrial sounds”, aspects that are subtly blended into the angst-ridden pop of this track.

Like many of her influences, Holland’s lyrical themes are those of a twisted love song; she acknowledges the imperfections that make up the dark side of the narrative relationship, whilst simultaneously threatening to take her leave. Despite her otherwise silky-smooth vocal, Holland repeatedly delivers the staccato phrase “When you gonna learn?” with an effortlessly venomous undertone.

“Forget Your Name” is out now.
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