Beat-led psych ode "Wildfire" is an entrancing new offering from Long Island native Cloud
Long Island's Cloud has unveiled "Wildfire", a madcap romp through far-flung styles and psych-addled planes of existence.
The track's accompanying visuals - a heady blur of revelry and mind-altering substances - is directed by the band's talented leader Tyler Taormina. It's a kind of paranoid, anxious clip melted with moments of mania and "Smack My Bitch Up"-esque tropes, and it jars against the dream-like qualities of the song itself. Rather than flurries of obnoxious beats and parping bass, Cloud's take on a wild night is soundtracked by Madchester-nodding percussion, piano arpeggios, and wide-eyed synthscapes.
"Wildfire" is the latest preview of Plays With Fire, Cloud's follow up to 2013 debut Comfort Songs and 2015 LP Zen Summer.
- AJ Tracey links up with Pozer on new track, "Heaterz"
- ROSÉ shares new single, "Number One Girl"
- Kevin Morby and Waxahatchee feature on Patterson Hood's first solo album in 12 years, Exploding Trees & Airplane Screams
- Sacred Paws return with first release in five years, "Another Day"
- Nao announces her fourth concept album, Jupiter
- Rahim Redcar covers SOPHIE's "It's OK To Cry"
- Banks announces her fifth studio album, Off With Her Head
Get the Best Fit take on the week in music direct to your inbox every Friday