
London-based bb sway trusts in the power of waiting on the ethereal dream-like "Up in the Air"
bb sway's new single is like listening to your subconscious reminding you to be kind to yourself.
The London-raised, Hong Kong-born bedroom pop producer wants to encourage us all to live in the now. Something that's ever more prevalent to do at times of protest and crisis. Soothing and calming "Up in the Air" is a moment where you can take a breath if you need to.
"Up in the Air is about being in a time of uncertainty: feeling unstable when we are unsure as to how the future will unfold," she explains. "In times like these, it’s important to be kind to ourselves, to be patient. It’s a song that encourages self-care and self-love during a time of uncertainty.”
The ephemeral new track follows last year's cosy EP, a seven-track collection of lo-fi, autobiographical earworms led by "cook4u" where she documents the dinner she's going to cook for her new love interest. Moreover, bb sway's bedroom pop is driven by a need for emotional healing and want to spread that message as far as she can.
- Wicca Phase Springs Eternal announces new album, Mossy Oak Shadow featuring Ethel Cain collaboration
- Toni Sancho details new EP, Declare Me Dead
- Rochelle Jordan announces forthcoming album, Through The Wall
- Die Spitz announce debut album, Something to Consume
- ADÉLA announces debut EP, The Provocateur
- Flyte teams up with Aimee Mann on new track, "Alabaster"
- grandson unveils new single, "SELF IMMOLATION"
Get the Best Fit take on the week in music direct to your inbox every Friday

Wet Leg
moisturizer

MF Tomlinson
Die To Wake Up From A Dream

BIG SPECIAL
National Average
